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Veritaas Advertising Ltd.

IPO Details · GMP · Subscription · Financials

✅ Listed NSE SME SME Live Chart
Issue Price
₹114
Per Share
GMP
NIL
Grey Market
Est. Listing
₹114
Expected Price
Min. Application
₹273,600
2 lots × 1200 shares
IPO Issue Details
Issue Price / Price Band₹114 per share (Fixed Price)
Face Value₹10 Per Share
Lot Size1,200 Shares per Lot
Total Issue Size7,44,000 shares (aggregating up to ₹8.48 Cr)
Issue TypeBookbuilding IPO
Sale Type / CategoryFresh Capital
Exchange / PlatformNSE SME
IPO TypeSME
Subscription OpenMon, 13 May 2024
Subscription CloseWed, 15 May 2024
Anchor AllotmentSun, 12 May 2024
Basis of AllotmentThu, 16 May 2024
Initiation of RefundsFri, 17 May 2024
Credit of Shares to DematFri, 17 May 2024
Listing DateTue, 21 May 2024
UPI Mandate Deadline2024-05-15
Application & Investment Details
Retail — Min (1 Lots)₹1,36,800 — 1,200 shares
Retail — Max (13 Lots)₹1,778,400 (13 Lots)
HNI — Min (2 Lots)₹2,73,600 — 2,400 shares
EPS (Pre-IPO)₹2.11
EPS (Post-IPO)₹6.66
P/E Ratio (Pre-IPO)54x
P/E Ratio (Post-IPO)17.1x
Net Offer to Public7,06,800 shares (aggregating up to ₹8.06 Cr)
Reserved for Market Maker37,200 shares (aggregating up to ₹0.4241 Cr)
Pre-IPO Promoter Holding20,79,000 shares
Post-IPO Promoter Holding28,23,000 shares
About Veritaas Advertising Ltd.

Incorporated on July 31, 2018, Veritas Advertising Limited is a comprehensive advertising agency that provides 360-degree services across various platforms.The company owns advertising spaces in West Bengal, Guwahati, and Shillong, making it one of the few media-owning marketing and advertising agencies. The company also operate in Delhi, Mumbai, and Pune.The company offers a premium ecosystem and comprehensive advertising solutions platform for advertising media services. This includes Brand Strategy, Events, and Outdoor (OOH) Media services, which cover various advertisement modes like police booth hoardings, newspaper insertions, brochures, and display of outdoor hoardings, among others.The company's service offering includesCreate brand presence & educate your customers;Increase brand reach & visibility;Create high recall and goodwill for the brand;Engage & interact with your targeted customers; andIncrease sales & boost conversions.The clientele of the company includes some well-known names such as TVS, Honda, Ultratech Cement, Star Cement, Greenply, ITC Limited, Raipur Electronics, Mitsubishi Electrics, ILS Hospitals, ICA, Delhi Public School so on and so forth.As of January 31, 2024, the Company has 71 employees on its payroll.

Objects of the Issue

Veritaas Advertising Ltd. proposes to utilise the net proceeds from the Issue for the following objects:

1
Funding the capital expenditure towards setting up of new Police Booths in West Bengal, Assam, Maharashtra and Delhi;
2
Funding the capital expenditure in Pole Kiosks for setting up of traffic signal point displays in Kolkata, Mumbai and Pune;
3
General Corporate Purposes
Shareholding & Lock-in
Pre-IPO Promoter Holding 20,79,000 shares
Post-IPO Promoter Holding 28,23,000 shares
Check AllotmentCheck Status →
Veritaas Advertising Ltd. — Live Price LIVE
₹114.00
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Issue ₹114.00 Live Price
Quick Facts
GMP Signal ⚪ No GMP
StatusListed
Issue Price₹114
GMPNIL
Est. Listing₹114
Lot Size1,200 shares
Min Amount₹273,600
Listing Date21 May 2024
Disclaimer: GMP is unofficial and unregulated. It does not guarantee actual listing price.
Listing Performance
Issue Price₹114
Listing Date21 May 2024
Listing Price
Listing Gain/Loss—%
52-Week High
52-Week Low
Issue Structure & Reservation
Category Shares Offered % Issue Amount (₹ Cr)* Subscription
Market Maker 37,200 ₹0.42 Cr
TOTAL 744,000 100.00% ₹8.48 Cr
* Based on ₹114.00 (upper price band)
Lot Size & Investment Details
Lot Size
1,200
Shares
Issue Price
₹114.00
Per Share
Min Investment
₹136,800
1 Lot
Category Lots Shares Amount (₹)
Retail (Min) 1 1,200 ₹136,800
Retail (Max) 13 15,600 ₹1,778,400
sNII (Min) 14 16,800 ₹1,915,200
bNII (Min) 68 81,600 ₹9,302,400
Company Financials — Restated Consolidated (Amount in ₹ Lakhs)
Particulars10 Feb 202431 Mar 202331 Mar 2022
Revenue from Operations 786.75 786.75 339.22
EBITDA N/A N/A N/A
Profit After Tax (PAT) 156.79 43.89 12.58
Net Worth 354.39 89.60 45.71
Total Assets 926.51 530.58 269.00
Reserves & Surplus 146.49 80.60 36.71
Total Borrowings 228.17 134.03 74.73
Key Ratios & Valuation
Issue Price ₹114
Face Value ₹10 Per Share
P/BV 6.69
RoE 44.24%
RoCE 39.65%
RoNW 44.23%
PAT Margin (%) 17.36%
EBITDA Margin (%) N/A
Debt / Equity 0.64
Company Details
Company
Veritaas Advertising Ltd.
Exchange
NSE SME
IPO Type
SME IPO
Issue Type
Bookbuilding IPO
Face Value
₹10 Per Share
Script Code
N/A
Address
38/2A, Gariahat South Road, Dhakuria Dhakuria Rash Behari Avenue Kolkata, West Bengal, 700029
Book Running Lead Managers
Horizon Management Pvt.Ltd
Book Running Lead Manager (BRLM)