IPO Issue Details
Issue Price / Price Band₹30 per share (Fixed Price)
Face Value₹10 Per Share
Lot Size4,000 Shares per Lot
Total Issue Size24,00,000 shares (aggregating up to ₹7.20 Cr)
Issue TypeFixed Price IPO
Sale Type / CategoryFresh Capital
Exchange / PlatformBSE SME
IPO TypeSME
Subscription OpenMon, 29 Sep 2014
Subscription CloseThu, 09 Oct 2014
Anchor AllotmentSun, 28 Sep 2014
Basis of AllotmentWed, 15 Oct 2014
Initiation of RefundsThu, 16 Oct 2014
Credit of Shares to DematThu, 16 Oct 2014
Listing DateTue, 21 Oct 2014
UPI Mandate Deadline2014-10-09
Application & Investment Details
Retail — Min (1 Lots)₹1,20,000 — 4,000 shares
Retail — Max (13 Lots)₹1,560,000 (13 Lots)
HNI — Min (2 Lots)₹2,40,000 — 8,000 shares
Net Offer to Public22,72,000 shares (aggregating up to ₹6.82 Cr)
Reserved for Market Maker1,28,000 shares (aggregating up to ₹0.3840 Cr)
Pre-IPO Promoter Holding45,00,000 shares
Post-IPO Promoter Holding69,00,000 shares
About Powerhouse Fitness & Realty Ltd.
Powerhouse Fitness and Realty Ltd (PFRL) is a fitness chain operating in Mumbai and also have the presence in Surat and Jaipur through franchise. PFRL operates Gyms under the brand “Powerhouse Gyms” which is owned by Powerhouse Gyms International headquartered in Detroit, USA.Its Gyms are state of the art facilities with services including gyms, steam, aerobics and diet counseling amongst others. The first gym was established in May 1999, as “Q’s Fitness Studio” a proprietary firm as its sole proprietor at Santacruz West, Mumbai. After the success of the Santacruz centre another centre was set up at Vile Parle, Mumbai in October 2004. “Q’s Fitness Studio” has signed a Master Licensing Agreement dated March 21, 2005 with Powerhouse Licensing LLC, which provides PFRL with the exclusive right to set up and operate Powerhouse Gyms and to use and license of the Powerhouse Gyms and the associated trademarks in the gyms in India, Nepal, Bangladesh and Sri Lanka set up and run Powerhouse gyms in India, Sri Lanka, Nepal, Bangladesh and Maldives. The first Powerhouse fitness centre in India was set up in November 2005 at at Juhu (Mumbai). The centres at Santacruz and Vile Parle were converted to Powerhouse.Currently, PFRL 12 Powerhouse Gyms in Mumbai located at Juhu, Vile Parle, Chembur, Ghatkopar, Mulund(W), Chowpatty, Prabhadevi, Andheri(E), 4 Bunglows, Malad (W), Mumbai Central and Colaba. It also operates 13 fitness centres in Mumbai and three franchisees in Santacruz (Mumbai), Surat and Jaipur. The company has also entered into a leave and license agreement for the opening of Gym in Thakur Complex, Kandivali (East) and interior work has commenced. As on date PFRL has approximately 9000 members in all our gyms including our franchisees.
Objects of the Issue
Powerhouse Fitness & Realty Ltd. proposes to utilise the net proceeds from the Issue for the following objects:
1
1 Setting up of Six additional Gyms in Western and Eastern Suburbs in Mumbai
6.37
2
2 General Corporate Purposes
0.33
3
3 Public Issue Expenses
0.50
Shareholding & Lock-in
Pre-IPO Promoter Holding
45,00,000 shares
Post-IPO Promoter Holding
69,00,000 shares